Data-driven online marketer
Foodwatch is an independent nonprofit organization with a wide reach. As a food watchdog, we expose food-related abuses and use our campaigns to call on the food industry and the government to take action.
In Amsterdam, we have a team of nine people who are dedicated to improving consumers’ right to safe, fair, and healthy food. Among other things, we fight against hazardous substances in our food, advocate for independent food science, promote healthy nutrition, and push for a ban on marketing to children. As a food watchdog, we expose food scandals, tackle fraud and conflicts of interest, and present the Golden Rotten Egg award annually.
Foodwatch is looking fora data-driven online marketer tojoin our fundraising and marketing team. In this role, you will contribute directly to the development of our online channels and external communications, both in the Netherlands and internationally in collaboration with our sister offices in Germany, France, and Austria.
What you'll be doing:
- Online marketing: Together with our social media marketer, you’ll use online channels to recruit signatories and donors and increase our impact. Using your SEO/SEA expertise, you’ll drive more traffic to our website and, together with your international colleagues, you’ll be responsible for optimizing it.
- Email marketing: You support campaigns and fundraising efforts by improving open, click-through, and conversion rates through target audience analysis, precise data selection, and A/B testing, among other methods.
- Monitoring, analysis, and evaluation ofonline campaigns and weekly performance across all our online channels, so that we can use the data to identify ways to improve every week.
What you have to offer:
- You have at least 2 years of experience in a similar position, preferably at a nonprofit organization.
- You are curious, proactive, and results-oriented. You have strong analytical skills and are good at coming up with creative solutions.
- You should be able to work with CMS systems and analytics platforms. Familiarity with programs such as Procurios, Later, Canva, and Matomo is a plus.
- You are able to set up ad campaigns using our Google Ad Grants, or you can quickly learn how to do so.
- You are able to work both independently and as part of a team, and are willing to tackle a variety of tasks amid the fast-paced nature of current events.
- You have a good command of Dutch and English.
What we offer:
- A challenging job that you’ll largely shape yourself.
- A small team where you’re given—and can take on—a lot of responsibility, and where there’s plenty of room for personal growth.
- Working in a unique collaboration with international colleagues, where we regularly meet—both online and in person—to discuss strategy based on our respective positions and roles.
- Work for an inspiring and committed organization that values diversity.
- A casual work environment with an office in downtown Amsterdam.
- A salary ranging from €3,200 to €4,000, depending on your knowledge and experience, for a full-time position (40 hours).
- Work-from-home allowance, pension plan, training budget, and travel allowance.
As an employer, Foodwatch maintains an equal opportunity policy. We value diversity and are fully committed to creating a workplace where everyone feels at home. Foodwatch is looking for employees who are creative, enterprising, and curious by nature. In this regard, we do not discriminate based on cultural background, gender identity, religious beliefs, sexual orientation, or age.
Do you think you’re the right fit for us? Then apply now!
Please send an email with your cover letter and resume to contact@foodwatch.nl for the attention of Anne Kuijpers. The application deadline is February 28.
