Senior Marketing & Communications
For over 45 years, Theater De Krakeling has been the premier theater for children and young people in the Netherlands. Our theater, our program, and the Krakeling team are entirely dedicated to young audiences. Every day, we present the best children’s theater performances in the Netherlands for audiences aged 2 to 17. Starting in 2020, we’ll be doing this from our new venue on the Westergas site. At De Krakeling, the most beautiful, funniest, and most exciting stories come to life. Through music, acting, multimedia, and dance, our performances transport you to another world for a moment. A world where anything is possible. And where you’re never too young or too old.
De Krakeling is brimming with ideas and ambitions in the areas of programming, education, accessibility, sustainability, and innovation. To bring our goals and dreams to life, a strong marketing and communications strategy is essential.
About the role
As Senior Marketing & Communications at De Krakeling, you’ll work in a team of three enthusiastic colleagues, each with their own responsibilities and areas of expertise. Together with your team, you’ll be responsible for all marketing and communications activities and will work closely with the theater’s various departments: Programming, Education, and Rentals & Sales. As Senior Marketing & Communications Manager, your focus will be on strategic marketing initiatives and the positioning of the youth theater.
You will strengthen the Theater De Krakeling brand by developing campaigns, communication materials, products, and offerings that appeal to a broad and diverse audience.
You will translate strategic multi-year plans into operational annual plans, prepare budgets, and take a hands-on role in their implementation. You will evaluate and analyze (research) results and incorporate them into recommendations and concrete actions for the future, which you will communicate to the various departments.
Who are you?
You are an experienced marketer or communications professional with a passion for culture and (youth) theater. You ideally live in or near Amsterdam, and you’re excited about the idea of helping to create an inclusive and inspiring theater experience for children and young people.
You know how to translate strategic plans into concrete actions. You have a knack for organizing, work in a structured manner, and are both analytical and creative. You’re flexible and enjoy attending performances in the evenings or on weekends to get a feel for the audience.
- At least 5 years of experience in brand management and marketing;
- Strategic and analytical thinking skills;
- Knowledge of and insight into both traditional and digital forms of communication, as well as innovative approaches;
- Excellent verbal and written communication skills;
- Able to adapt quickly, set priorities, and make decisions decisively.
We offer
An inspiring work environment in Amsterdam’s most delightful location. A team of enthusiastic colleagues who are passionate about youth theater. A challenging and varied role with a salary in accordance with the Dutch Performing Arts Collective Bargaining Agreement (CAO Nederlandse Podia), depending on education and experience. Free admission to all of De Krakeling’s performances and activities.
Are you interested?
Does this description fit you, and are you interested in a versatile and challenging role in an inspiring work environment in Amsterdam? If so, we look forward to hearing from you! Please send your cover letter and resume, with the subject line “Senior Marketing & Communications,” to vacature@krakeling.nl attn: Colette van Wees.
Procedure
The deadline for applying for this position is March 14. You will be notified between March 17 and 20 whether you have been invited for an interview. These interviews will take place on Tuesday, March 25, and Wednesday, March 26.
