Teylers Museum is looking for a creative Online Marketer who is focused on strengthening the brand and engaging our various target audiences. You have a clear vision of what kind of content (video, photo, social media post, blog, etc.) suits the various media, and ideally have a passion for art, science, and/or the ideals that Teylers Museum stands for. You can’t wait to dive into the collections and uncover the stories behind the objects and our staff.
The Online Marketer is part of the marketing and communications team within the Public Affairs Department, an enthusiastic and experienced team that offers plenty of room for personal initiative. The position reports to the Head of Public Affairs.
Teylers Museum is the oldest museum in the Netherlands. It is a unique 18th-century institution of learning, housed in its original building. The museum is the place to marvel at art and science and boasts a fascinating collection of fossils, minerals, books, coins, medals, scientific instruments, paintings, and drawings of international significance. We organize diverse and successful exhibitions, ranging from Leonardo da Vinci up to Dinomakers, from Bird Beauty
Job Description
Teylers Museum is looking for a creative Online Marketer who is focused on strengthening the brand and engaging our various target audiences. You have a clear vision of what kind of content (video, photo, social media post, blog, etc.) suits the various media, and ideally have a passion for art, science, and/or the ideals that Teylers Museum stands for. You can’t wait to dive into the collections and uncover the stories behind the objects and our staff.
The Online Marketer is part of the marketing and communications team within the Public Affairs Department, an enthusiastic and experienced team that offers plenty of room for personal initiative. The position reports to the Head of Public Affairs.
Work
Your main responsibilities will include: developing, monitoring, optimizing, and advising on the online content strategy · identifying trends and developments in the field of online marketing · creating (or commissioning) written and audio-visual content (this is a key part of the role) · managing the Content Management System (CMS) · providing webcare and coordinating first-line responses · inspiring and advising management and employees regarding online communications and social media use · initiating, devising, executing, and monitoring (paid) online campaigns · in the coming period, you will work as part of a project team on the new website, which is scheduled to launch at the end of 2023.
What do we offer?
A dynamic workplace in the heart of Haarlem as part of a talented team · The opportunity to contribute ideas and help build the museum’s new website (scheduled for launch in early 2024) · The opportunity to develop your skills through participation in (international) conferences, for example · A position for 32–36 hours per week, with appropriate terms of employment in accordance with the Museum Collective Labor Agreement · The position is classified in pay grade 9 (a salary between €3,087 and €4,041 gross per month based on a full-time (36-hour) workweek). This includes the nominal increase of €100 gross effective July 1, 2023 · Initially, a one-year employment contract will be offered, with the prospect of permanent employment if the candidate proves suitable.
Profile
- You have a bachelor’s degree with knowledge of online marketing and communication, or have acquired knowledge in this field through other means;
- You have at least three years of work experience in this field;
- You create original content without being prompted to do so and you enjoy doing this together with others;
- You write stories and texts with ease;
- You enjoy getting results and think in terms of solutions when things don't go as planned;
- You can communicate effectively with our colleagues and partners both verbally and in writing in Dutch and English.
Comment
We want to further raise the profile of Teylers Museum online and make strides in the field of digital storytelling. Please send us your resume along with a cover letter in which you reflect on the questions below:
- In your opinion, which (potential) target audience is underrepresented in our communications? Please explain your answer.
- Briefly describe a successful online media campaign you developed for another organization and explain what made it successful. What, if anything, would you do differently next time?
Please send your resume and cover letter by May 7, 2023, to: vacatures@teylersmuseum.nl, with the subject line “Online Marketer.” The first round of interviews will take place on May 12, and the second round on May 16, 2023. For more information about the position, please contact the Head of Public Affairs, Linda Mol (lmol@teylersmuseum.nl).
Teylers Museum is committed to providing equal opportunities for everyone and to being an open organization where people feel comfortable and safe. We strongly encourage anyone who can contribute to this mission to get in touch.
