Marketing and Communications Specialist (Senior)

Who are we?

The Park Foundation in Rotterdam manages the city’s largest green national monument. The Park, located next to the Euromast and the Maas River in the heart of the city, covers 21 hectares and was designed in 1852 by father and son Zocher. It is a beloved green space for many Rotterdam residents and serves as a venue for festivals, sunbathers, walkers, athletes, and those who enjoy both tranquility and a lively atmosphere.

The Park serves as the foundation, the backdrop, and the outdoor venue for the foundation’s program, and it is much more than just a green outdoor space. From the Park Pavilion, which will open soon, we will share the story of the Park’s past and present and offer a wide range of cultural and educational activities—from exhibitions and poetry to music and walks. Our goal is to welcome all city residents and park lovers and let them enjoy this beautiful place.

Our team of gardeners maintains the Park to the highest standards, ensuring that visitors can enjoy the woods, lawns, water features, shrubs, unique plant borders, the Old Dutch garden, the native plant garden, winding paths, bridges, and trees.

Stichting het Park was founded in 2022 and is still in the midst of development. We are looking for an experienced (senior) marketing and communications specialist to join our team and help establish the foundation more firmly in the city and beyond.

What will you be doing?

As a (senior) marketing, communications, and community specialist, you will serve as the strategic and coordinating force behind our communications. You will develop and implement the communications strategy, launch campaigns, and ensure that the foundation reaches a broad and diverse audience. Specifically, this means that you will:

• You are responsible for the communication strategy and its implementation. To this end, you can draw on the expertise of the team and external experts.
• You are the primary point of contact for press inquiries and handle media relations.
• Manages all communication channels, including the website, social media, and newsletters.
• Further expand and promote the "Friends of the Park" donation program.
• Coordinates the volunteer afternoons and the Bird Working Group together with the project coordinator.
• Together with the director, I facilitate the Park Consultation, where residents, business owners, and partners have a say in matters concerning the Park.
• Coordinates with external parties such as designers, photographers, and writers to develop content and communication materials.
• To widely publicize the upcoming opening of the Park Pavilion, so that the whole country knows just how special this place is.
• Working with an external design agency to further develop the foundation’s website and improve its information architecture.

Who are you?

You are a strategic thinker with a way with words who can tell the Park’s story in a compelling and inspiring way. You switch effortlessly between strategy and execution, and you know how to build a community, both online and offline. In addition, you are:

• Organized, structured, and capable of independently planning and executing projects.
• Creative and innovative in developing communication materials.
• A networker who easily connects with the press, partners, and park enthusiasts.
• Someone with an affinity for nature and culture.
• Flexible and willing to work outside of regular office hours from time to time, such as during events or meetings.

In addition, you have/are:

• A completed relevant degree at the associate's degree level or higher.
• At least 4 years of experience in marketing and communications, preferably in the cultural sector.
• Excellent written communication skills in both Dutch and English.
• Experience with Microsoft Office, MailChimp, Google Analytics, and Meta (required).
• Experience with ticketing systems (Stager), Adobe Creative Cloud, and CMS systems (Kirby) is a plus.

Don't quite meet all the job requirements, but think the position is a good fit for you? Be sure to send us your cover letter.

What do we offer?

Working at Stichting het Park means making a valuable contribution to one of the most important places for all Rotterdam residents. You’ll be working in an inspiring setting with a great team that includes both program coordinators and gardeners.

• A unique opportunity to help build a young, dynamic organization.
• A competitive salary ranging from €3,500 to a maximum of €4,500 gross per month, based on a 40-hour workweek. Depending on experience, education level, and age,
• 8% vacation pay.
• Travel and expense reimbursement.
• 25 days of vacation for full-time employees.
• Opportunities to participate in relevant educational programs and training courses, as well as exchanges with and field trips to similar urban parks.

Apply and join our team

Please send your cover letter and resume toinfo@hetparkinrotterdam.nl, addressed to Nienke van Wijk, by Monday, May 5, at the latest. The selection process consists of two interviews and a case study; the first interview will take place on May 12.

Would you like to learn more about the position? Please contact us atinfo@hetparkinrotterdam.nlor call010-3136255.

Recruitment agencies are asked to refrain from contacting us regarding this job opening